Click "Read more" learn about my journey from Graphic Designer to Brand Strategist! In all of my experience, it occurred to me that far too many businesses often had a new or different designer for each project they needed. And that usually caused multiple issues with consistency over time in their collateral and marketing materials- which resulted in a blurred brand impression.  ​ It was then that I started asking most of my clients to always seek me first when they needed something new designed. This way, we could ensure consistency and continuity between projects. The more marketing materials and collateral that I designed for these businesses, the more I got to know, or even be a part of developing their business brand. And naturally with that, I became invested in each client's success!  ​ In my on-going professional journey and continuing education, I have worked on keeping up with design trends, as well as cultivating confident brands, and even learning how to elevate business identity to more iconic levels- like Coke or Nike. ​ I feel a huge sense of pride when your business blooms or even explodes because of our work together! This is why I am your business cheerleader. When you win, we all win! I love the challenge of trying to WOW my clients with every project.